Custom Bike Giveaway from Easton, Land Shark and SRAM

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Longtime tubing and component maker enlists legendary frame builder to build dream bike valued at over $9000

03.22.2011– (Scotts Valley, Calif.)- Easton Cycling is giving riders everywhere the chance to have the bike of their dreams—on Easton’s tab. Together with veteran custom frame builder John Slawta of Land Shark Bicycles, Easton is giving away a fully custom, Easton and SRAM-equipped Land Shark road
bike valued at more than $9,000. This dream machine will come with all top-of-the-line components including Easton EC90 wheels and cockpit plus SRAM’s new Black Red groupset.

The contest is open to anyone free of charge and is a bit more involved than a typical raffle. To enter, contestants must create a miniature version of their dream bike using only bicycle spokes (as many as is necessary) then post a picture to Easton Cycling’s Facebook page (Facebook.com/EastonCycling) and encourage their friends to vote by clicking “Like.” We’ll tally up the “Likes” on Monday, April 18, and award the grand prize to the creator of the most popular spoke bike.

The frame will be custom-built to the winner’s measurements and preferences by Slawta, an Oregon-based craftsman who has built race bikes for riders like Roy Knickman and Andy Hampsten (who won the Giro d’Italia aboard a re-badged Slawta frame). The winner of this Dream Bike contest gets to specify
every last detail of the bike, from custom paint to their choice of Easton wheels, stem, bar and seatpost.

Clinchers or tubular wheels, standard or compact cranks. This grand prize will be one of a kind. Visit www.eastoncycling.com/en-us/road/dream-bike-sweepstakesEastonCycling.com or Facebook.com/EastonCycling to learn more.

About Easton:
Easton Cycling is the leader in composite design, engineering and manufacturing for the bicycle industry. Based in Scotts Valley, California, Easton Cycling delivers a range of carbon and aluminum wheelsets and components to manufacturers and consumers. Hallmarks of Easton products include innovative
manufacturing techniques, category-leading performance and consistently high value. In 2011 Easton Sports will supply wheels and components to the world’s best athletes in the road, mountain, track, triathlon and cyclo-cross disciplines.